Thursday, April 26, 2018

The 3 Biggest Mistakes First-Time Nonfiction Authors Make & How to Avoid Them

September 22nd, 2010

The fact that experts know a lot is both a blessing and a curse. Both aspects come into play when you decide to take the plunge and write a book. While coaching a few hundred experts, coaches, speakers and business builders, I\’ve seen both the blessing and curse come into play. The blessing is that you have real solutions for people. You are a problem solver. You\’ve either learned how to avoid those mistakes in the school of hard knocks, or you\’ve spent time, money and trouble figuring something out, or you\’ve created a system that makes hard tasks simple. The bad news... Read More

How to Write a Book That Invites the Reader Into Your World

August 22nd, 2010

Too many experts who write a book feel that the book is the same thing as their expertise or their business, as if it were a math equation like this: My book = my business No. If you think this way, you will observe the following: You will feel that your book has to be the perfect representation of everything you know about your area of expertise. You will labor longer and harder than necessary in a misguided attempt at perfection. You will be more likely to sift through years worth of notes than write something that solves a problem for your reader—for your ideal customer Do not make... Read More

How to Write a Book “The Easy Button” Way: Write a Tips Book

July 13th, 2010

Have you ever dreamed of writing a book that would establish you as an expert worthy of attention? Have you seen authors get attention at seminars or on TV and thought, “I wish that was ME”? Writing a book is easier than you think when you know a few insider secrets. One kind of book above all others is the easiest to write. You probably already know that authors get all the attention. It\’s because people innately trust authors. So if you are an expert in your niche, or if you are a business owner (which still makes you an expert) without a book, it\’s time to write one.... Read More

Before Asking How to Write a Book, Be Sure You Check Your Vision

June 11th, 2010

If you\’re wondering how to write a book, there are other questions you want to ask yourself before you get started, and here\’s why. Because… Various studies over the years have shown that 80-83% of Americans want to write a book. Of those who do, it is a tough market. The author\’s dream is often shattered because of various factors I will share with you shortly. This does not need to discourage you, because you still see bestsellers and other books that do their job well. What makes for a successful book? I\’ve studied thousands of books, both successful and not... Read More