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Let’s Make Money, Honey: the Couple’s Guide to Starting a Service Business

October 2nd, 2015

Let’s Make Money, Honey: the Couple’s Guide to Starting a Service Business Author: Barry Silverstein and Sharon Wood Reviewed for the NABBW by: Anne Holmes If you and your Baby Boomer aged spouse or significant other have ever given any thought to owning a business together, this is the book you need to read first. I speak from some experience, as like the authors, my husband and I have worked together – both in a traditional office setting and in our current home-based business setting – for over 20 years. Authors Barry Silverstein and Sharon Wood have us beat however; they have worked... Read More

7 Simple Writing Hacks to Improve Your Skills

August 12th, 2015

By Ronda del Boccio NABBW‘s Associate for Entrepreneurial Authoring I came across this outstanding, to-the-point article guest-written by Ray Edwards on Michael Hyatt’s blog, Your Virtual Mentor.  In this excellent column, Ray shared seven simple ways to improve your writing skills. As a veteran writer, I can tell you that he is right.  Here are his first three tips. Know your reader. This means more than knowing a few demographics (how old they are, their average income, etc.). To know your readers means you understand their fears, frustrations, and aspirations. Writing from... Read More

How to Write a Book: Who Is Your Ideal Reader?

March 6th, 2013

By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert As an author mentor, I attract poetry and fiction authors as well as nonfiction authors. Truly, any author needs to think like an entrepreneur, because there is more to writing the book than simply writing and publishing. One of the biggest stumbling blocks that causes my students to fall and skin their knees is getting to know your ideal reader. Who is your ideal reader? Knowing your audience is key. Here are just a few questions to get you thinking. These work no matter what you write (fiction, poetry, nonfiction): Who is my ideal... Read More

Why I Let Go of Being A Business Mentor

November 20th, 2012

Why I Let Go of Being A Business Mentor By Sheri Keys NABBW’s Entrepreneurial Publishing Expert As many of you may have heard, I made an announcement a few months ago that after 2012, I would no longer show up in the world as a business mentor. I received many emails from followers, clients and close friends. Most of you congratulated me on my transition and a few people I am really close to showed up completely honest as usual and said, “Are you crazy?” My close friends know I love them because they are so honest and without them in my life to ask such beautiful and hard questions,... Read More

Book Marketing Tip: Make sure that people can find your book on Amazon.com

September 15th, 2012

Book Marketing Power Tip: Book Marketing Tip: Make sure that people can find your book on Amazon.com By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert Recently, a friend of mine published her book on Amazon. I was so excited for her! I was ready to look up her book on Amazon and tell my contacts about her book. There was just one problem. I couldn\’t find her book. She told me that her book would be up by a certain date, and I was looking for a full week. Finally, I sent her an instant message and said we were sure book? I thought it was up. She said, quote, it\’s... Read More

Book Marketing Power Tip: How to Write a Book Pitch that Sizzles

July 29th, 2012

Book Marketing Power Tip: How to Write a Book Pitch that Sizzles By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert This true story about an encounter at a writer\’s conference demonstrates how critical it is for any book author to have a good “elevator pitch” for in your book marketing plan. One of the most common conversation starters at any conference, meeting, or even personal encounter is, “Tell me about your book” This happens way too often. I asked Joe about his novel. He should have told me to pull up a chair and sit awhile, because his description... Read More

How to Write a Book: Writing Chapter Titles that Turn Browsers into Buyers

June 4th, 2012

How to Write a Book: Writing Chapter Titles that Turn Browsers into Buyers By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert One of the most neglected considerations for how to write a book are the chapter titles. Yet perusing chapter titles is a critical step a book browser makes when deciding whether or not to buy a book. If the front and back cover (or cover and book description online) make the browser look inside the book, guess what they\’ll see first? That\’s right, the chapter titles! So here are 3 things NOT TO DO as you write your chapter titles. 1. DO NOT... Read More

Fast EASY Product Creation: Share Your Expertise on a CD or DVD FREE!

June 4th, 2012

Fast EASY Product Creation: Share Your Expertise on a CD or DVD FREE! By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert Anyone who is an author (whether you are one now or you want to be an author) is an expert at something. Why not turn your expertise into a CD or DVD so you have something to offer people? This is an excellent income stream and relationship builder, that showcases your expertise. It doesn\’t matter whether you write fiction or nonfiction. It doesn\’t matter what your expertise is. Another great benefit of creating a CD or DVD is that you have something... Read More

4 Simple Ways to Create a Book Bonus

February 21st, 2012

4 Simple Ways to Create a Book Bonus By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert When you\’re writing your book, it\’s important to give the reader a compelling reason to come to your website. Saying “visit my website for more information” with a link just won\’t cut it. Everyone\’s too busy to visit without a goal. Offering bonuses is a great way to get readers to your site AND gain permission to keep communicating with them. They get valuable resources. You get their name and email address along with permission to let them know about... Read More

Book Authors: Master These Amazon.com Book Promotion Tweaks

January 31st, 2012

Book Authors: Master These Amazon.com Book Promotion Tweaks By Ronda Del Boccio NABBW’s Entrepreneurial Authoring Expert There is more to an Amazon listing than most people realize. And the good news is that in a matter of minutes, you as an author can do at least 3 things to help your book promotion efforts. And by simply asking a few friends for help, you can help your book get noticed. As the author of a book (whether print or Kindle), there are a number of ways to use what is already on the Amazon page with your book listing to promote your book. Watch this video and discover how to... Read More