Three Healthy Money Mindsets That Will Help You Grow Your Business
Your relationship with money and how your feel about it determines your success. Period. If you feel shame when you have debt or if you are paralyzed when making a certain investment because of a relative number, then your money mindsets are affecting your results. To be successful, it is crucial that you begin a lifelong study of healthy mindsets and behaviors you should have where your money is concerned. Mindsets are energy just as money is energy. And you can literally attract money by learning how to experience money in a healthy way. Here are three money mindsets that you can learn that will help you grow your business.
1) Customers Want To See You Invest In Your Business Before They Are Willing To Invest In You
Have you ever visited a website and subconsciously decided this website wasn\’t worth your time or money? Of course you have! Internet visitors do it everyday. Yet, many business owners think that they can convert visitors to members without putting there best foot forward on their website. They expect visitors to invest in them when they aren\’t willing to find a way to even invest in themselves (their website) first.
Trust me, I get cash flow issues. But if you can understand just the basic rule of “invest in your website and your customers will invest in you faster” then you are ahead of at least 75% of the businesses that exist on the Internet today. And it doesn\’t cost as much as you would think at all. The costs have come down substantially over the last five years as innovative new companies have popped up to serve online businesses. There are three core areas I have my clients invest in to have the highest ROI (return on investment) on their websites. They are:
- Invest in the latest technologies such as WordPress.org that allow you to integrate multiple innovative plugins and blogging software.
- Invest in professional copywriting or invest in learning the skill yourself
- Invest in a good designer that understands how to convert visitors to paid customers or members
2) Spending Money Creates An Energy Flow and Customers Are a Form of Energy
Money loves speed. People love speed. Since money is energy, it likes to flow. Business expenses literally create a flow of money going out and create a space and vacuum for money to flow back in. If you aren\’t spending any money on your professional development or your business, you are literally turning off the faucet to the flow of money in your company. If it doesn\’t flow, it doesn\’t come in or go out.
Of course the goal in business is to create a positive cash flow and cash is “queen”, so as in all laws of the universe it is your job to find the right balance of high ROI expenses that allow cash to flow back in. Some high ROI places to encourage positive customer energy (or customer conversion) are:
- Marketing and advertising
- Customer support
- Development of tangible passive income infoproduct
3) Business Debt is a Leverage Tool
Another area that almost all business owners struggle with at one time or another is the shame they have when incurring debt. Know this: A healthy business has debt during many phases of business growth. Debt is a growth tool and a form of healthy leverage you use so that you can move yourself and your business forward. To leverage business debt exponentially, you should plug into passive income producing business models so that cash flows back into the business even when you aren\’t working. Some examples:
- Information Products
- Real Estate
- Membership-Based Business Model Like an Association
Want To Use This Article In Your Ezine or Website? You have my permission, as long as you include this complete blurb with it: Sheri McConnell is the CEO of Sheri McConnell Companies, Inc. and the president and founder of two national organizations, the National Association of Women Writers-NAWW and the Global Institute of Associations-GIA.
