We women entrepreneurs like our work. We\’re great networkers and natural relationship-builders. We welcome the opportunity to pitch our services to a prospect. We send out one heck of a newsletter. Our customer service is the best in town. And, we\’re forever reading articles and attending seminars to educate ourselves about how to run things more effectively and efficiently. But when it comes to conversations about “backing up the system” and “customer management software” our eyes glaze over and we begin to wonder if reindeer really do know how to fly. The truth is that... Read More

You\’re a woman in business which, by definition, means you\’re one clever time and resource manager. You can balance the books, walk 3 miles a day, and volunteer at the blood bank in a single bound. And all while running a business. But who knew that running your business would be the easy part? Your service is top-notch. Your product almost sells itself. Making sure people know all that, however, is the hard part. Growing your business is what keeps you hopping. Women don\’t just wait for business to come our way; we go out and claim it. We network. We volunteer. We educate.... Read More

Entrepreneurship is an exciting and worthwhile endeavor. Profiting from your expertise (instead of allowing your employer to rake it in), setting your own schedule, and calling your own shots all make for a very pretty picture. It\’s no wonder then that starting one\’s own business has become a very popular endeavor in recent years. Before you jump in, however, it\’s important to recognize that not everyone is cut out to be self-employed, be it because of life circumstances or personality types. There is no “right” or “wrong” way to be here. It\’s about understanding... Read More