Monday - February 18, 2019

Barbara E. Friesner Generational Coach

Barbara Friesner is the country's leading Generational Coach and an expert on issues affecting Seniors and their families. She has been interviewed for Advising Boomers magazine, featured on NY1 TV's Focus on Seniors and Coping with Caregiving on wsRadio. She has also been quoted in newspapers and magazines across the country and her articles have been published in the CAPSule, the Children of Aging Parent's newsletter.

Barbara's company is AgeWiseLiving™ which she started as a result of being the care manager for her grandmother for many years and now for her mother (who has dementia). As a Generational Coach, Barbara helps her clients – primarily Baby Boomer women – resolve their eldercare issues by choice rather than crisis.

Barbara is an Adjunct Professor at Cornell University where she created and teaches “Seniors Housing Management” for Cornell's School of Hotel Administration and holds an MBA from Boston University. She is also a speaker & seminar leader. In addition to presenting her own seminars to hundreds of groups across the country, she has been a presenter at the Alzheimer's Foundation of America Annual Conference, the Ithaca College Gerontology Institute Annual Conference, the Assisted Living Federation of America's (ALFA) National Convention, the National Council on the Aging (NCOA), to name a few. For more information about Barbara, please go to

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